This series of emails is designed for leads that have opted in but have not yet booked an appointment with you.   


* All numbers, rates and examples are for illustration purposes only.  You are responsible to verify the accuracy of your own numbers.  



Your Script

Day (Same Day) - Voicemail - 2 min. After Opt-In (after 2 min)


Hey, This is [YourName] from [Mortgage Company],


I am returning your call.  You had asked for information on special loan programs that might be available in your area.  Just to let you know We monitor hundreds of different loan programs each day to find the best interest rate, the lowest down payments and the lowest total cost loans.   


Would you like a loan quote today?  I also have information on a special government program that you may be entitled to it and didn’t even know about it and that one is 100% financing with great rates.


Just call me back at [PhoneNumber] or you can click the Call Back button as you are listening to this voicemail and I will get that new information that you need right over to you.


Talk soon!



Day (1) - Text Message - 10 min. After Opt-Im (after 8 min)


Hey [Firstname],


I have the information that you need about mortgage rates, special programs, calculators, etc...

Is now a good time to chat so I can get your custom quote over to you right away?


[YourName]



Day (1) - Email - 60 min. After Opt-In (50 min)


Subject: Mortgage Quote You Requested 


Hi [FIrstname],


I just left you a voicemail and wanted to make sure that you got it.


I am preparing your mortgage quote that you requested.  


I just need a little more information because we monitor hundreds of different loan programs each day to find the best interest rate, the lowest down payments and the lowest total cost loans including special government loan programs that you may be entitled to.  


Give me a quick call at [PhoneNumber] so that I can get your quote right over to you. 

 

Some programs are specific to different counties so I need to know what county you are in to see which one you may be entitled to.



Talk soon,


[Signature]



Day (2) - Voicemail - 10am local time (after 1 day)


Hey, This is [YourName] from [Mortgage Company],


I am returning your call.  Is now a good time for me to get your custom loan quote over to you?


Just as a reminder we monitor hundreds of different loan programs each day to find the best interest rate, the lowest down payments and the lowest total cost loans.   So I want to get the loan quote that you need right away.


Just call me back at [PhoneNumber] or you can click the Call Back button as you are listening to this voicemail and I will get that new information that you need right over to you. Talk soon!



Day (2) - Text Message - 12pm local time (after 2 hours)


Is now a good time to chat?


[YourName]



Day (2) - Email - 2pm local time (after 2 hours)


SUBJECT: [Firstname]



Yesterday you requested some information that you need about getting the right financing for your home.  I have that information that you need.


Just reply back and let me know is later today or tomorrow morning the best time to chat?


Looking forward to helping you out.


Talk soon,


[YourName]



Day (3) - Voicemail - 10am local time (after 1 day)


Hey, This is [YourName],


You requested information on buying a home and getting your rate quote earlier this week.


A quick insider note for you.  #1 this is super quick and easy for you.  #2 We monitor hundreds of different loan programs to find the best interest rates, the lowest down payments, the lowest total cost loans and have instant access to what rate you qualify for based on your specific scenario. 


Give me a call back as this is time sensitive information that you need for the purchase of your new home.


[Insert Details]




Day (3) - Text Message - 12pm local time (after 2 hours)


I’m putting together your loan quote.  Is now a good time to chat?




Day (3) - Email - 4pm local time (after 4 hours)


SUBJECT: Your Rate Quote.


[Firstname],



I am putting together your rate quote.  I just need some quick and easy information because I have put you to the front of the line. 



Just reply back and let me know is later today or tomorrow morning the best time to chat so we can get you what you need.


You can also call me at [PhoneNumber] to get immediate help.


Talk soon,


[YourName]




Day (7) - Email - 12pm local time (after 4 days)


Subject [FirstName],


At this point you may have gotten another mortgage quote.  You are going to want to see what I can offer before you move forward as I can make this quick and easy and perhaps could save you thousands.  (I’ve done it before.)


When is a good time to chat?


Just reply back and let me know if later today or tomorrow morning is better.


Looking forward to helping you.


Talk soon,


[YourName]





Day (14) - Voicemail - 10am local time (after 7 days)


Hey, This is [YourName],


Just checking in to see how your home buying is going.  I’ve got one more thing that you need.  It’s called the custom home loan report.


See, We monitor hundreds of different loan programs to find the best interest rate, the lowest down payments, the lowest total cost loans and have instant access to what rate you qualify for based on your specific scenario and I would like to get this report over to you because you need it.


Call me back at [PhoneNumber] and I will get it right over to you.


Signature




Day (14) - Text Message - 12pm local time (after 2 hours)


[Firstname], How’s the home buying going?  [Your Name]




Day (14) - Email - 4pm local time (after 4 hours)


SUBJECT: Are you around today?



You requested a mortgage quote.  I had moved you to the front of the line and want to get your quote right over to you.


One more important note.  We monitor hundreds of different loan programs to find the best interest rate, the lowest down payments, the lowest total cost loans and we put all of our findings together in a custom home loan report.


Just reply back and let me know is later today or tomorrow morning the best time to chat so we can get over the information that you need.


For things to happen even faster call me at [PhoneNumber] and I will get you what you need.


Talk soon,


[YourName]